'Designing the World Cup' encapsulates 4 years of diving into the visual and cultural ties between the design world and the FIFA World Cup Tournament. In this venture, I curated my starting lineup: 11 stories where the World Cup intersects with the realms of art and design. I presented this talk before diverse audiences, including corporate communities and public spaces, all during the 2022 World Cup."
"Here are 2 videos with highlights of my Lecture In the Public library of Tel-Aviv during the 2022 World Cup:
On the left, 'The Derby of Pepsi and Coca-Cola,' delved into one of the greatest rivalries in World Cup history. These commercial giants launch massive marketing campaigns, dominating the landscape before and during the tournament.
On the right, explore 'The Legend of Maradona,' highlighting how his presence transcends the World Cup, particularly in the realms of arts and design, especially in street art—an intriguing intersection of football and the art world."
Talk in front of the people of "Lemonade" Company.
On the left "the importance and legacy of the World Cup trophy. On the right "the story of the World Cup mascot". 
On the left: "The history of the World Cup trophy" Item during the podcast "Let's Talk Football".
 on the right: "Mexico 70 logo- where it all started" from the opening talk of my tour in "the SOHO house" in Jaffa. 
Some examples of slide designs and visuals were created for the presentation of the lecture. 
Every slide contained information about the chapter we are currently in, the specific topic the slide talks about, and a timeline component of the year we are currently talking about.
At the end of every chapter the "lineup slide" appeared on the screen to give a good indication to the audience of where we are now and what the next topic is.
The Presentation of the talk was built to be dynamic and fit the audience I was talking in front of. in general, in every lecture, I presented 11 chapters that were shown as a match lineup, but every time I had 9 other chapters "on the bench" that I could shuffle and make a "substitution" if I felt that it would fit more for the specific crowd in front of me.
"The Story of the Mascot" Item as presented in "Yediot Achronot" supplement before the Qatar World Cup: November 2022

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